Our journey
Hi! We’re Jade and Emily - founders of Melody.
A serendipitous crossing of paths led us to a shared mission:
To empower every woman* with the life-changing practice of menstrual cycle awareness.
*When we refer to women we include those assigned female at birth and any person experiencing a hormone cycle.
Our menstrual cycles are about so much more than fertility!
Our mood, energy levels, and state of mind naturally fluctuate throughout our cycle, as a result of the ebb and flow of our hormones). 1
Yet, we’re expected to show up with the same drive, energy and enthusiasm every day of the week.
Akin to nature’s rhythm: Winter, Spring, Summer, Autumn - our reproductive hormones 2 create distinct phases or “internal seasons”. By working with the natural states - or, “superpowers” - of each season, we can work and live with greater ease, accomplish more, and crucially, give ourselves permission to rest.
1 https://www.researchgate.net/publication/382477389_The_impact_of_the_menstrual_cycle_on_emotions_and_behavior-A_review_of_current_research
2 primarily, Oestrogen and Progesterone
… yet, we’re not taught about this at school.
Many of us go our whole lives believing that our menstrual cycles are just a period or fertility-focused.
Hormone-related conditions are on the rise
Education about our hormones and learning how they impact us, can only ever be a good thing!
NHS is stretched …
“As someone who experienced menarche at 10, menstrual cycle awareness would have been a lot more helpful than the condom-on-a-banana reproductive health education that I actually received.”
— Jade
Why it matters
Menstrual Cycle Awareness (MCA) is a simple yet life-changing practice that involves understanding the phases of the menstrual cycle and making informed choices that support them.
In plain terms: Know your phase. Understand your needs. Live in sync with your rhythm.
Why it matters:
Helps you pace your energy and protect your mental health
Invites self-compassion on low-ebb days and celebration on high-flow ones
Enhances communication at home and at work
Prioritises proactive, preventative care over reactivity
MCA belongs everywhere: in homes, classrooms, and workplaces. It should be as familiar as brushing your teeth.
Our Promise
Inclusive by design. When we say “women”, we always mean anyone who menstruates.
Compassion first. Our unique worldviews and lived experiences bring distinct strengths to the table every day. We see this diversity as a gift - respecting differences, finding ways to grow together, and treating every person (team, community, or app user) with dignity. We honour the whole person - mind, body, and soul.
Collaboration. There’s room at the table for all our sisters and allies. Real, lasting change requires unity and collective effort.
Science-aware. We follow the evidence, speak plainly about what’s known (and what isn’t), and never offer medical advice.
Empowerment & body autonomy. We empower users by helping them spot patterns in their own data, while sharing trusted, evidence-based resources to support hormonal health and informed choices.
Join the movement
Be among the first to find your rhythm with Melody. Get early access, learn the language of your cycle, and start living hormoniously.
Join the Waitlist 👇